Ad Operations Manager with 9+ Years Experience
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Summary: Accomplished Ad Operations Specialist with over seven years of experience in managing and optimizing digital advertising campaigns. Expertise in programmatic advertising, analytics, and data-driven decision-making has enabled the successful execution of large-scale campaigns across various industries. Proven track record in collaborating with cross-functional teams to enhance ad performance and maximize ROI. Adept at utilizing advanced ad tech platforms and tools, ensuring seamless integration and operation of advertising systems. Recognized for strategic problem-solving abilities and a commitment to delivering high-quality results under tight deadlines. Demonstrates a profound understanding of media buying, audience targeting, and performance metrics, contributing to the overall success of marketing initiatives. Committed to continuous professional development and staying abreast of industry trends and innovations.
Ad Operations Manager · Digital Marketing Solutions
- Led the execution of over 150 digital campaigns, achieving an average ROI increase of 35%.
- Managed a team of five ad operations specialists, fostering a collaborative and high-performance environment.
- Utilized Google Ad Manager and DV360 for campaign management and optimization.
- Analyzed campaign performance data to inform future strategies and improve targeting.
- Implemented A/B testing protocols to assess creative effectiveness and optimize ad placements.
- Developed comprehensive reports for stakeholders, translating complex data into actionable insights.
Key achievements